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We hosted 20+ events last year.
Here's a few of our favorite moments.
ICONS: fashion & founders
Icon x Fashion Forward Social x Citizen M
To close out 2025, we partnered with Fashion Forward Social and citizenM Bowery to host one last epic holiday mixer for the fiery founders shaping New York’s fashion startup ecosystem.
80+ founders and builders came together across design, retail, tech, law, and venture capital; creatives, operators, and investors behind the brands that make New York so uniquely electric.
Photography by Vincent Del Toral
art of the pitch deck
Icon x Avital Tzubeli x Creme de la Stem x Erin Essex x SeedLegals x Fabrik
We hosted a practical (and fun) workshop focused on the presentation and design of the humble deck that often haunts startup founders.
Great ideas aren't always backed up with strong storytelling skills. So we teamed up with communications experts to deliver a no-frills pitch deck workshop at Fabrik Tribeca, complete with the fluffiest bagels NYC has to offer.
Led by Avital Tzubeli, a storytelling strategist and public speaking coach, and Erin Essex, a UX designer and strategy consultant at YouTube, this session focused on what it takes for startups to deliver with clarity in a sea of noise.
Together with Marion Siboni (Crème de la Stem) and Anthony Rose (SeedLegals), we brought together ~40 founders to talk clarity, messaging, and standing out in today's hyper-competitive startup landscape.
You just had to be there. At least for the bagels.
Photography by Charles Legard
fashion week kickoff
Icon x Fashion Forward Social x Citizen M
We partnered with Fashion Forward Social to properly kick off FW25 new york fashion week - with 360 sunset views at the Citizen M rooftop on Bowery. We expected nothing less than the iconic presence that was HAD, especially when you gather ~100 of new york's most fashionable in one room.
Shout out to nature for that gorgeous sunset and to Citizen M for providing our new favorite space. Vibes were immaculate to say the least.
Photography by Alex Mexicotte
tech founders & designers
Icon x Tech Founders of America x SeedLegals x Virgin Hotels
Icon, TFoA, and SeedLegals got together to bring a founder-focused mixer, with an diverse crowd of industry folk across fashion, tech, and CPG. We had AR/VR and AI specialists, virtual styling and resale app founders disrupting the commerce and consumer goods industries. With amazing skyline views and a front row seat to the Empire State building from the Virgin Hotels Everdene bar, connections were made, and guests walked away with new partnerships, interviews, and custom guidance on building their businesses from SeedLegals.
Photography by Natanael Robles
coffee & creatives recovery walk
Icon x NY Tech Week x 99 Yards x Magic Mind
Tech week requires grit! We wrapped up a hectic week with a recovery walk on the High Line Park, complete with healthy refreshments courtesy of Magic Mind. What better way to end a hectic week than with some fresh air, adaptogen shots, scenic views, and good company.
Photography by Tomas Tarnopolsky
fashion & creatives mixer
Icon x NY Tech Week x Neuehouse x 99 Yards x BeautéTech x SeedLegals x SYT
We partnered with a16z for NY Tech Week to close out the week in style, at Neuehouse Madison Square. The night featured a panel on the state of beauty and fashion tech with 99 Yards, BeautéTech, and DressX, a digital design showcase with local designers and startups, interactive demos from ThredX, Lekondo, Make the Dot, and Look AI, a live portrait artist (Marlo de Sainte Phalle), and a DJ that kept the energy electric throughout the night.
Photography by Rachel Ali
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